From April 28th to 30th, the 2017 Shanghai Longines Global Champions Tournament was staged in the Shanghai World Expo Equestrian Park. The famous Swiss watchmaker Longines has been named the title partner, official timekeeper and designated watch for the fourth consecutive year, presenting the world’s highest five-star equestrian obstacle course. On April 29, Mr. Walter von Känel, Global President of Longines, Ms. Chen Suzhen, President of Swatch Group China, Mr. Li Li, Vice President of Longines China, and Guo Fucheng, Longines’ Elegant Ambassador, came to the scene , Feel the elegant charm of the equestrian obstacle course together. Taking this opportunity as an opportunity, Longines carefully presented the famous watch series, praising the brand’s 185-year-old Swiss watchmaking tradition and its century-old passion for equestrian sports.
Five-star equestrian event returns to Shencheng, top domestic and foreign riders compete
From April 28th to 30th, the 2017 Shanghai Longines Global Equestrian Championship came to Shencheng again. As the world’s highest-level five-star equestrian obstacle course, the 2017 Longines Global Equestrian Championship has a total of 15 stations in the world. The Shanghai Longines Global Equestrian Championship is the third leg of the global competition and the only race in East Asia. The famous Swiss watchmaker Longines is named as the title partner, official timekeeper and designated watch.
Nearly 60 top domestic and foreign riders and more than 100 first-class horses from around the world have created a luxurious equestrian lineup for this event. Nearly 60 people including world-class celebrities Daniel Dussel, Christian Allman, Kent Farrington, Scott Brash, ‘Father of German Equestrian’ Rudeger Bilbaum, etc. Riders gather in the world’s top rankings to compete for the highest honor in equestrian obstacle course. At the same time, four Chinese riders, including Zhu Meimei, Erden Jirigala, Lai Yimin, and Liang Qiaoling, will also play their part and compete with many international riders.
On the afternoon of April 29, the highly anticipated finals of the Longines Grand Prix opened, and the rider Liangju appeared one by one to present exciting exciting competitions to the audience. In the end, Italian rider Lorenzo de Luca won the championship with perfect performance with zero turnovers, and Dutch rider Mike Van de Frentin and Italian rider Albert Zoz ranked second and third. . Mr. Huoke Nuo, President of Longines Global, and Guo Fucheng, Longines Elegant Ambassador, presented awards to the award-winning riders and awarded them Longines timepieces.
Guo Fucheng led the bright stars to appear at the scene, elegant style helped jump the horse event
On the Longines Grand Prix on April 29, Mr. Walter von Känel, President of Longines Global, Ms. Chen Suzhen, President of Swatch Group China, Mr. Li Li, Vice President of Longines China, and Longines Elegant Image ambassador Guo Fucheng appeared on the arena and joined hands with two elegant goddesses Wang Likun and Zhang Xueying, brand close friends Sun Yizhou, Ye Zuxin, Peng Guanying, and new generation popular idol Xu Weizhou.
Adhering to its enthusiasm for equestrian sports, Longines also announced the ‘Longines Elegant Dress Award’ at the scene, conveying Longines’ ‘elegant attitude, true personality’ brand philosophy. On the day of the competition, star guest and famous actor Wang Likun presented awards to the award-winning guests and presented them with exquisite timepiece masterpieces from Longines, praising the seamless blending of equestrian sports and elegance.
Classic wrist watch, praises centuries-old equestrian enthusiasm
Longines continues its enthusiasm for the equestrian sport, and adheres to the Swiss watchmaking tradition and precision timing technology since 185, and has long served as the official timekeeper for various world equestrian events. Taking this opportunity as an opportunity, Longines also presented a famous series of master watches, praising the century-old origin of the equestrian sport.
The famous master series moon phase chronograph watch, as the designated watch for the event, presents the mysterious moon phase changes on the dial, which complements the elegant charm of equestrian sports. This timepiece is equipped with a precise timing function that reminds riders and horses of the precise movements and excellent performance on the field in the tick of a second.
The link between Longines and equestrianism dates back to 1878. At that time, Longines produced a chronograph with a rider and his mount engraved on the case back. In 1912, Longines was the first official timekeeper for the International Equestrian Obstacle Race. Today, Longines has been widely involved in equestrian events such as obstacle course, flat horse race, endurance race, three-day race and so on.